THE 18th NATIONAL AND INTERNATIONAL ACADEMIC CONFERENCE
“Sustainable Horizon: Transforming Ideas into Impact”
United Nations Conference Centre, Bangkok United Nations Building Rajdamnern Nok Avenue Bangkok 10200, Thailand.
รับบทความภาษาไทยและภาษาอังกฤษ
- Local and International Linkages of Sustainability
- Social Innovation and Entrepreneurship for Sustainability
- Social Innovation and Entrepreneurship for Sustainability
- Technology, AI and digital transformation for sustainability
- Sustainable wellness and well-being tourism
- Policy and public management for sustainability
- Innovation and sustainability in health
- Innovation and Sustainability in Education
- Business Process Improvements and Innovation
THE 18th NATIONAL AND INTERNATIONAL ACADEMIC CONFERENCE
“SUSTAINABLE HORIZON: TRANSFORMING IDEAS INTO IMPACT”
Dates: August 6-7, 2025
Location: United Nations Conference Centre, Bangkok, Thailand
Agenda for August 6, 2025:
08:30 – 09:00 AM Registration
09:00 – 09:10 AM Welcoming Remarks to the Conference and Introduction to H.E. Abhisit Vejjajiva
Associate Professor Dr. Jomphong Mongkhonvanit
Conference Chair
09:10 – 09:30 AM Opening and Keynote Address 1
H.E. Abhisit Vejjajiva
The 27th Prime Minister of Thailand
Topic: Sustainability: From Ideas into Impact
09:30 – 09:35 AM Dr. Pornchai Mongkhonvanit, President of Siam University, presents token of appreciation
📸 Group Photo Session
Group 1: 4 Hosting Institutions + Keynote Speakers
Group 2: Group 1 + Paper Presenters + Participants
09:35 – 09:55 AM Keynote Address 2
Phra Anil Sakya, Ph.D.
Assistant Abbot, Royal Monastery of Wat Bawon Niwet Vihara Royal Monastery
Topic: The Sufficiency Revolution: A Middle Path for a World in Crisis
09:55 – 10:10 AM Keynote Address 3
Professor Dr. David B. Feldman
Professor of Counseling Psychology at Santa Clara University
Topic: Hope as a Catalyst for Sustainable Human Flourishing: From Inner Strength to Social Impact
10:10 – 10:40 AM ☕ Coffee Break & Networking Session
Networking opportunity for all participants
Light refreshments will be served.
10:40 – 11:10 AM “United in Purpose: Towards Sustainable Future”
Education and Skills Transformation Towards Sustainable Future (10 minutes)
- Associate Professor Dr. Jomphong Mongkhonvanit
Vice President & Dean of Graduate School of Business Administration, Siam University
Global Perspectives and Future of Sustainability
(10 minutes)
- Assistant Professor Dr. Prapaporn Tivayanond Mongkhonvanit
Dean, School of Global Studies, Thammasat University
Sustainability: The Ways Forward (10 minutes)
- Dr. Tan Eng Joo
Co-Chair, Sustainability Committee, Singapore University of Social Sciences
11:10 – 11:50 AM Empowering Sustainable Growth Through Inclusive Digital Leadership and Future Economies towards 2030
Panelists
– Ms. Kulthirath Pakawachkrilers
President of the Thai e-Commerce Association and National Judge Panelist, UN Women WEPs Awards 2024
– Miss Suchana Sinthavathavorn
Vice President, Department of Quality of Life and Security Development and Promotion, Ministry of Digital Economy Promotion Agency
– Miss Supapim Wannopas
Regional Programme Coordinator and Thailand Programme Manager
11:50 – 01:00 PM Lunch Break
Agenda for Afternoon Sessions – Day 1 (August 6, 2025):
SESSION A: Sustainable Agronomy Panel Discussion
Venue: Meeting Room G, Level 1
Conducted by: School of Global Studies, Thammasat University
1:30 – 2:20 PM Presentation of Key Insights on Aryakaset and the Sufficiency Economy Philosophy (SEP) as Transformative Pathways for Advancing Sustainable Development in Thailand (50 mins)
Presenters:
- Asst. Prof. Dr. Prapaporn Tivayanond Mongkhonvanit, SGS Thammasat University
- Prof. Dr. Kua Wongboonsin, Independent Scholar, Former Lecturer at College of Population Studies, Chulalongkorn University, and Sasin School of Management
- Dr. Kaesalak Harachai
- Ms. Pimramai Harachai
- Ms. Sutima Detsakulrat, SGS Thammasat University
2:20 – 3:00 PM Roundtable Discussion (moderated) / Breakout Groups
(40 mins)
- Identify current barriers to mainstreaming local wisdom in sustainability efforts
- Surface opportunities for innovation, education, and multi-sectoral collaboration
Invited participants:
- Miss Metta Rasrichan, Office of the National Economic and Social Development Council (NESDC), Thailand
- Miss Jidapa Tunnim, Office of the National Economic and Social Development Council (NESDC), Thailand
- Phra Anil Sakya, Ph.D., Assistant Abbot of Wat Bowon Niwet Vihara Royal Monastery
- Surichai Wun’Gaeo, Director, Center for Peace and Conflict Studies Chulalongkorn University
- Sukich Udindu, Board Committee, School of Global Studies
- Dr. Kua Wongboonsin, Independent Scholar, Former Lecturer at College of Population Studies, Chulalongkorn University, and Sasin School of Management
- Anchalee Pipattanawattanakul, Campaign Leader, Greenpeace Thailand
- Purimpat Jansuwan, Public Engagement Campaigner, Greenpeace Thailand
- Vikorn kampanathanatorn, Student
- Saritpong Hengsamrithipho, Student
3.00 – 3.15 PM Preparation Break (15 mins)
3:15 – 3.50 PM Plenary Shareback (15 mins)
- Develop practical templates or ideas for applying local narratives in sustainability work
- Facilitate cross-sectoral learning and future collaborations
Plenary Sharing (20 mins)
- Each group shares 1 slide or concept
- Synthesis of patterns, themes, and actionable next steps
3:50 – 4:00 PM Closing Reflection and Way Forward
SESSION B: Academic Paper Presentations (PARALLEL SESSIONS)
Format: 10 minutes presentation + 5 minutes Q&A per presenter
Presenters: Academics, Researchers, Educators & Full-Time Students
Parallel Session 1 – Conference Room 2, Level 2
Parallel Session 2 – Executive Office Suite (EOS), Level 2
Parallel Session 3 – Meeting Room B, Level 1
Parallel Session 4 – Meeting Room C, Level 1
Parallel Session 5 – Meeting Room D, Level 1
1:00 – 5:00 PM Paper Presentations (Parallel Sessions)
Continuous presentations across all four rooms simultaneously
- Format: 10 min presentation + 5 min Q&A per presenter
- Capacity: 15-16 presentations per room
- Total: 60-64 paper presentations across all four parallel tracks
Room Allocation:
– Parallel Session 1 (Conference Room 2)
– Parallel Session 2 (Executive Office Suite)
– Parallel Session 3 (Meeting Room B)
– Parallel Session 4 (Meeting Room C)
– Parallel Session 5 (Meeting Room D)
Agenda for August 7, 2025 – Online Paper Presentations:
Platform: Zoom Conference
For: International Participants Unable to Travel
Presenters: Academics, Researchers, Educators & Graduate Students
9:00 AM – 4:00 PM Online Paper Presentations
Virtual Presentation Sessions
Parallel Session 1
Venue: Conference Room 2, Level 2
Time Slot | Paper ID | Presenter Name |
1:00 PM | A005 | Sarlilpak Uasuwonkul |
1:15 PM | A007 | Jai Prakash Ramalingam |
1:30 PM | A010 | Charin Kesorn |
1:45 PM | A023 | Sasanun Bunyawanich |
2:00 PM | A031 | Kamonphan Indoo |
2:15 PM | A047 | Saowanee Thapphet |
2:30 PM | A048 | Chalisa Rattarasarn |
2:45 PM | A057 | Kanyaprin Tongsamsi |
3:00 PM | A062 | Chanthima Chuaichum |
3:15 PM | A069 | Hewei Wen |
3:30 PM | A089 | Tipsuda Chodchuen |
3:45 PM | A090 | Sania Shaikh |
4:00 PM | A092 | Nyan Linn Htet |
4:15 PM | A098 | Suparada Prapawong |
4:30 PM | A122 | Ittisak Sriudon |
4:45 PM | A125 | Eakpat Matyapa |
Session Chair: Dr. Teetima Piyasirisilp
Co-Chair: Dr. Khwanchol Kampan Ninlaor
Coordinator: Miss Sasithon Pantee
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Parallel Session 2
Venue: Executive Office Suite (EOS), Level 2
Time Slot | Paper ID | Presenter Name |
1:00 PM | A003 | Suboga Sai Hsu Baw Ka |
1:15 PM | A004 | Qiting Cai |
1:30 PM | A006 | Dennis Vogt |
1:45 PM | A008 | Shalinee Dubey |
2:00 PM | A011 | Adrija Chakraborty |
2:15 PM | A012 | Ritik Dabas |
2:30 PM | A013 | Rohit Ramnaval Prasad |
2:45 PM | A014 | Jay Sadasivini |
3:00 PM | A015 | Navid Abdolahinejadniari |
3:15 PM | A016 | Manoshi Gogoi |
3:30 PM | A041 | Sylvester Chika Nwachukwu |
3:45 PM | A044 | Henry Uchenna Unachukwu |
4:00 PM | A049 | Phoo Moh Moh Thein Phoo |
4:15 PM | A050 | Jamlak Seesukdee |
4:30 PM | A055 | Ragharithika Ravoori |
4:45 PM | A065 | Chelsea Muthoni |
5:00 PM | A076 | David Martin Gerhard Koeglmeier |
5:15 PM | A123 | Tawit Teomtanaporn |
Session Chair: Dr. Phairat Boonsuwan
Co-Chair: Dr. Warangrat Nitiwanakul
Coordinator: Mr. Adisak Lumduan
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Parallel Session 3
Venue: Meeting Room B, Level 1
Time Slot | Paper ID | Presenter Name |
1:00 PM | A009 | Mei fang Xiang |
1:15 PM | A021 | Chen Yuming |
1:30 PM | A022 | Jing Li |
1:45 PM | A024 | Ying Ying Tang |
2:00 PM | A026 | Siyu Zhang |
2:15 PM | A027 | Lu Ruying |
2:30 PM | A028 | Jiao Zhang |
2:45 PM | A034 | Qi Chen |
3:00 PM | A036 | Dai Xuan |
3:15 PM | A038 | Biying Zhon |
3:30 PM | A040 | Jiayu Zhang |
3:45 PM | A043 | Lin Li |
4:00 PM | A045 | Xinyao Li |
4:15 PM | A046 | Chi Zheng |
4:30 PM | A051 | Yang Wang |
4:45 PM | A052 | Guofu Han |
Session Chair: Assoc. Prof. Dr. Chaiyanant Panyasiri
Co-Chair: Dr. Zhang Li
Coordinator: Mr. Zhang Zhao
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Parallel Session 4
Venue: Meeting Room C, Level 1
Time Slot | Paper ID | Presenter Name |
1:00 PM | A053 | Zhuxin Bai |
1:15 PM | A054 | Shengrui Ni |
1:30 PM | A056 | Weiyi Jiang |
1:45 PM | A058 | Zihan Yang |
2:00 PM | A059 | Xingkai Wang |
2:15 PM | A060 | Qianchuang Wu |
2:30 PM | A061 | Menglu Duan |
2:45 PM | A064 | Yiming Hao |
3:00 PM | A066 | Hongren Zhou |
3:15 PM | A067 | Yifan Pan |
3:30 PM | A068 | Yangliu Hu |
3:45 PM | A070 | Siyan He |
4:00 PM | A071 | Shijie Lv |
4:15 PM | A072 | Tianyu Wnag |
4:30 PM | A073 | Xianjun Wang |
4:45 PM | A074 | Zhun Zhao |
Session Chair: Dr. Sarun Widtayakornbundit
Co-Chair: Dr. Jidapa Chollathanrattanapong
Coordinator: Miss Nattharika Bunkoet
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Parallel Session 5
Venue: Meeting Room D, Level 1
Time Slot | Paper ID | Presenter Name |
1:00 PM | A075 | Runcheng Ni |
1:15 PM | A084 | Yihang Sun |
1:30 PM | A085 | Pan Yijia |
1:45 PM | A086 | Hua Lin Wei |
2:00 PM | A087 | Ziqiang Wang |
2:15 PM | A088 | Xi Yue Lin |
2:30 PM | A091 | Ziang Chen |
2:45 PM | A095 | Guohao Li |
3:00 PM | A097 | Kun Hu |
3:15 PM | A106 | Xinyi Chen |
3:30 PM | A111 | Daiyipei Li |
3:45 PM | A113 | Yu Du |
4:00 PM | A118 | Qinghe Lu |
4:15 PM | A119 | Chen Mangqi |
4:30 PM | A120 | Shuai Yu |
4:45 PM | A121 | Changhao Qin |
Session Chair: Assistant Professor Dr. Ye Yan
Co-Chair: Dr. Thamrong Rattanaparnudet
Coordinator: Mr. Liu Jinze
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Parallel Session 1
A005 Guidelines for Developing the Use of Information Technology in Academic Administration of Private Schools at the Basic Education Level in Bangkok
A007 A Systems Thinking Community Work Framework for Building Sustainable Interventions to Address Complex Social Problems
A010 Integrating Biodiversity Policy: Concepts, Directions and Policy Challenges
A023 Surveying Instructional Methods and Classroom Environment in Thai Teacher Education
A031 Guidelines for the Development of World-Class Standard Schools under the Secondary Educational Service Area Office Kanchanaburi
A047 Comparative Analysis of English Education Policies in Asia and Europe: Roles of International Partnerships
A048 The Situation of Don Kai Dee Benjarong Porcelain towards International Market
A057 Sustainable Development of Community-Based Fisheries in Pattani Province: A Case Study of the ‘Pla Kua Saen Aroi Patabara’ Group
A062 Effects of Chatbot Development for History Taking of Nursing Students on Chatbot Quality in Objective Structured Clinical Examination
A069 Hybrid Realities in Urban Spaces: A Mixed-Methods Approach to Enhancing User Engagement and Well-being in Location-Based Applications
A089 Assessing Digital Government Development in Thailand: Readiness Levels, Challenges, and Policy Recommendations for Sustainable Digital Transformation
A090 Harnessing the Power of Artificial Intelligence in Design Education
A092 The Study of Consumer Behavior and Market Adoption of 3D Printing Technology Among SMEs in Thailand
A098 Scriptwriting and Media Production for Sustainable Learning in Community-Based Research: A Case Study of the U2T Project in Tazala Subdistrict, Chiang Mai
A122 Operational Activities Affecting the Educational Quality Assurance of Child Development Centers under Local Administrative Organizations in The Central Region
A125 Future-Ready TVET: Driving Sustainability through Competence-Based Learning and Global Standards
Parallel Session 2
A003 The Antecedent Factors of Purchase Intention for Electric Vehicles (EVs) in Myanmar
A004 A Study of the Key Influencing Factors of Employee Engagement: A Case Study of AMA Marine Public Company and Subsidiaries
A006 The Chief Sustainability Officer, Business Impact, and Financial Performance: A Cross-Cultural Maturity Analysis with MBA Scholars
A008 The Impact of Artifical Intelligence on organizational Culture Performance
A011 The Effect of Cross-Border Trading Technologies on Customer Purchase Intention
A012 How Leadership Drives Change Management in Successful Organization
A013 To Explore the Impact of AI on Marketing Automation and How It Influences Customer Satisfaction
A014 Role of MNC in Thailand
A015 The Impact of Carbon Emission Disclosure on Financial Performance: A Study of Thai Listed Companies
A016 A Study of the Digital Banking Drivers of Customer Satisfaction: Insight into the Evolution of India’s Banking Sector
A041 Examining the Impact of Diplomacy in Shifting from Anti-Government Protests to Reforms in Nigeria
A044 The Impact of Economic Growth on Peace and National Stability in Nigeria
A049 An Entrepreneurial Perspective on Key Drivers Influencing the Adoption of Robots in Bangkok’s Restaurant Industry
A050 แนวทางการสร้างแรงจูงใจและการตัดสินใจในการออมและการลงทุนของพนักงานในบรรษัทข้ามชาติ จังหวัดสมุทรสาคร
A055 The Impact of Trump’s 2025 Tariffs on SMEs in Thailand: Turning a Trade Shock into an Opportunity
A065 The Political Economy of Crisis: How Financial Instability Has Shaped Political Unrest in Kenya (2019-2024)
A076 Artificial Intelligence and Retail Investment: A Quantitative Investigation of Adoption Drivers and Perceived Effectiveness
A123 การปรับปรุงผังโรงงานด้วยหลักการออกแบบผังโรงงานอย่างเป็นระบบ กรณีศึกษาโรงงานผลิตชิ้นส่วนเครื่องปรับอากาศ
Parallel Session 3
A009 The Influencing Factors of Flipped Classroom Participation of Marketing Students at Hubei Province First Secondary Vocational School
A021 Research on the Policy Logic Model of Digital Education Transformation for Grassroots Adolescents in China Under the 4R Marketing Theory
A022 Study on the Investment Value assessment of CTF Jewellery Group Based on the Stock Valuation Model
A024 The Influence of Intelligent Shopping Guide on Consumers’ Purchase Intention
A026 Research on the Influencing Factors of Classroom Satisfaction in Marketing Courses at Zhejiang Institute of Economics and Trade
A027 The Influencing Factors of Teachers’ Subjective Well-being in Ningyang No. 1 Middle School
A028 The Impact of Hua Xia Bank Panyu Sub-Branch’s Non-Performing Asset (NPA) Disposal on Corporate Bankruptcy Reorganization
A034 Study on the marketing strategy of manner coffee company
A036 Research on the Current Status Survey and Collaborative Mechanism Construction Strategy for the Digital Transformation of University Teachers Based on the New Six-Dimensional BSC
A038 The Influencing Factors of Customer Satisfaction of Hema Fresh
A040 The Influencing Factors of Employees Turnover Intention in Nanjing Wanhai Hotel
A043 The Influencing Factors of Employees Job Satisfaction in Nanjing Sanfu Department Store
A045 A Case Study of the Impact of Resource Allocation Strategies on Academic Program Effectiveness at Donghai Institute of Education
A046 The Influencing Factors of Customer Satisfaction on Food Delivery Platforms — A Case Study of Meituan
A051 The Influence of 4Ps Marketing Strategy on New Energy Vehicle: A Case Study of Tesla
A052 The Impact of Enterprise Accounting Informatization Level on Financial Performance Based on Resource Based Theory: A Case Study of Huawei Company
Parallel Session 4
A053 Research on Influencing Factors of Financial Performance of Xiaomi’s Diversified Operations
A054 Influencing Factors of Financial Performance of China Guo Feng Medical Corporation
A056 The Influencing Factors of Byte Dance’s Short Video Marketing Strategy
A058 The impact of equity incentive on financial performance:A case study of China’s Xiaomi Company
A059 The Impact of Inventory Management on Enterprise Financial Performance: A Case Study of “HLA” Co., LTD
A060 Effects of Operating Cost Control and UP Owner Incentives on Firm Performance in BiliBili Company
A061 The Impact of E-commerce Logistics Service Quality of Fresh Cut Flowers on Customer Satisfaction in Yunnan Province
A064 Analysis of the Success Factors of Pop Mart’s “Blind Box Economy” in Thailand: Based on Consumer Behavior and Marketing Strategy
A066 The Impact of the Use of Artificial Intelligence Tools on the Autonomous Learning Ability of Higher Vocational Students: A Case Study of Nanjing Vocational College of Economics and Trade
A067 A Constructivist Approach to Cultural Adaptability in Curriculum Management of Chinese International Schools
A068 Influencing Factors of Students’ Learning Quality – A Case Study of Tianjin College, University of Science and Technology Beijing
A070 Influencing Factors of Financial Risk Management in Shanghai Bakelite Cosmetics Company
A071 Happy Hour
A072 Influencing Factors of Technological Innovation Capability of Beijing Apple Company
A073 The Influencing Factors of Teachers’ Professional Identity at Yunnan Normal University
A074 The Influencing Factors on Enhancement of Enterprise Value in Haier Group’s Merger and Acquisition M
Parallel Session 5
A075 A Case Study of the Impact of E-commerce Localization Strategies on Overseas Sales Performance of Meilan Smart Appliances
A084 A Case Study of the Factors Influencing Profitability of Meituan Based on DuPont Analysis Theory
A085 A Study on Pop Mart’s Sales Strategy in Thailand Based on the 4Ps Theory
A086 The Impact of Corporate Social Responsibility Activity Level on Talent Attraction
A087 The Influencing Factors of Chinese Enterprise Financing: A Case Study of Douyin Group (Hong Kong) Co., LTD
A088 The Impact of Cost Control and Customer Satisfaction of Nanning Wal-Mart Supermarket
A091 The Influence of Marketing Mix (4Ps) and Brand Image on Consumers’ Purchase Intention : A Case Study of Hailan House in Xuhui District, Shanghai
A095 The Influencing Factors of Digital Transformation of University Educational Administration: A Case Study of Hebei Normal University
A097 A Study on the Influencing Factors on Financial Resource Allocation of Xiaomi Company in China Based on the Resource-Based Theory
A106 Research on the Prevention of Government Debt Risk in Universities in Ethnic Minority Areas —— Taking Baise University as an Example
A111 A Study on Leadership Effectiveness in Secondary School Education Teams from the Perspective of Servant Leadership Theory: Focusing on Teacher Satisfaction and Team Cohesion
A113 Marketing Analysis and Sales Strategy of Anantara Riverside Bangkok Resort based on STP theory
A118 Influencing Factors of the Competitive Advantage of Wuling Hongguang Automobile in the New Energy Vehicle Market
A119 Influencing Factors of TCL Group’s Strategic Cost Management from the Perspective of Value Chain
A120 The Impact of Undergraduate Students’ Perceived Value on Starbucks’ Brand Loyalty: A Case Study in Hangzhou, China
A121 The Popularization of Mobile Payment Operational Efficiency of University Merchants Wuhan University Town
THE 18th NATIONAL AND INTERNATIONAL ACADEMIC CONFERENCE
“SUSTAINABLE HORIZON: TRANSFORMING IDEAS INTO IMPACT”
Date: August 7, 2025
Location: Zoom
Agenda for August 7, 2025 – Online Paper Presentations:
Platform: Zoom Conference
For: International Participants Unable to Travel
Presenters: Academics, Researchers, Educators & Graduate Students
13:00 – 19:00 Online Paper Presentations
Virtual Presentation Sessions
Virtual Room 1 (August 7, 2025)
Zoom Meeting ID: 854 2047 4711 Passcode: imba2025
Time Slot | Paper ID | Presenter Name |
13:00 | A093 | Rames Rungruaysri |
13:15 | A122 | Ittisak Sriudon |
13:30 | A017 | Zifeng Wu |
13:45 | A018 | Hu Bingtao |
14:00 | A019 | Wang Chao |
14:15 | A020 | Sun Zhuoran |
14:30 | A025 | Gao Yiming |
14:45 | A029 | Xu Xinyu |
15:00 | A030 | Jiang Xianlin |
15:15 | A032 | Shi Jiucheng |
15:30 | A033 | Wang Haoting |
15:45 | A035 | Liu Jingzhu |
16:00 | A037 | Shi Yujie |
16:15 | A039 | Haiyong Lu |
16:30 | A042 | Qiao Xinxin |
16:45 | A063 | Changbin Liu |
17:00 | A077 | Yu Yishuang |
17:15 | A078 | Wu Jieyu |
17:30 | A079 | Wang Zhen |
17:45 | A080 | Liu Xiao |
18:00 | A081 | Kittisak Wongvitsud |
18:15 | A082 | Zhiwei Zhang |
18:30 | A083 | Yu Shuiqing |
18:45 | A094 | He Yuanqi |
19:00 | A099 | Ladapa Napasiri |
Session Chair: Associate Professor Dr. Chaiyanant Panyasiri
Co-Chair: Dr. Zhang Li
Coordinator: Mr. Zhang Zhao
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Virtual Room 2 (August 7, 2025)
Zoom Meeting ID: 838 0422 9373 Passcode: imba2025
Time Slot | Paper ID | Presenter Name |
13:00 | A096 | Liu Chuntao |
13:15 | A100 | Xu Zhiyou |
13:30 | A101 | Lin Xiaoding |
13:45 | A103 | Dong Zining |
14:00 | A104 | Zhang Shengzhe |
14:15 | A105 | Li Zhongquan |
14:30 | A107 | Wu Zhaorui |
14:45 | A108 | Chen Mingguo |
15:00 | A109 | Sun Mengzhu |
15:15 | A110 | Fu Ziming |
15:30 | A112 | Cui Xinyue |
15:45 | A114 | Qin Honglei |
16:00 | A115 | Ling Yun Zhang |
16:15 | A116 | Li Xiran |
16:30 | A117 | Chen Jian |
16:45 | A124 | Nan Jingyuan |
17:00 | A126 | Fang Yan |
17:15 | A127 | Han Feng |
17:30 | A128 | Yujing Yang |
17:45 | A129 | Xueping Du |
18:00 | A130 | Li Wang |
18:15 | A131 | Qiyu Jin |
18:30 | A132 | Shanshan Xu |
18:45 | A133 | Sying Xue |
Session Chair: Dr. Sarun Widtayakornbundit
Co-Chair: Dr. Jidapa Chollathanrattanapong
Coordinator: Miss Nattharika Bunkoet
Note: Each presentation is allocated 10 minutes, followed by a 5-minute Q&A.
Virtual Room 1 (August 7, 2025)
A093 การพัฒนาระบบบริหารจัดการศึกษา ตามแผนการศึกษาแห่งชาติ (พ.ศ.2560 – 2579) ในสถานศึกษาสังกัดสำนักงานเขตพื้นที่การศึกษามัธยมศึกษา
A122 Operational Activities Affecting the Educational Quality Assurance of Child Development Centers under Local Administrative Organizations in The Central Region
A099 Digital Marketing Strategies and Tourist Behavior:A Case Study of Pattaya as a Lifestyle Destination
A017 The Factors Influencing the Implementation of Green Credit in China Merchants Bank: A Case Study of Beijing Haidian Sub-branch
A018 The Impact of Brand Trust and AI Technology Trust on Consumers’ Usage Behavior of Huawei’s AI Powered Smart Home Products
A019 The Influence of Technology Adoption and Employee Productivity on the Operating Efficiency of BYD in Thailand
A020 Study on Cost Control in the Healthcare Industry – A Case Study of Zhengzhou People’s Hospital, China
A025 The Influencing Factors of Consumers’ Purchase Intention for Apple Smartwatches in Guangzhou, China
A029 The Influencing Factors of Teachers’ Turnover Intention in Jinan Heyue Kindergarten
A030 A Study on the Factors Affecting User Stickiness on Bilibili
A032 A Case Study of the Influencing Factors of Employee Voice Behavior in Beijing Zhijie Commercial Trading Company
A033 The Influencing Factors of Marketing Strategies for Insurance Business of Industrial and Commercial Bank of Beijing China
A035 Study on the Development of Green Logistics Packaging for E-Commerce Enterprises in Guangdong
A037 The Factors Influencing Digital Transformation in Zhejiang Donghua Planning, Architecture & Landscape Design Co., Ltd.
A039 The Influence of Intention to Use AI in Curriculum Design on the Self-Efficacy of Physical Education Teachers of Universities in Guangxi Province. China
A042 The Factors Influencing Customer’s Trust in Online Medical Beauty Service Platforms
A063 The Influence of Intention to Career Decision-Making Self-Efficacy on Career Expectations of Senior Normal Students at Six Normal Universities in Guangxi Province, China
A077 A Study of the Perceived Social Support’s Influence on the Life Satisfaction of Online-Platform Couriers
A078 A Study of the Impact of Consumer Participation on New Product Purchase Behavior in Smartphone Consumption: A Case of OPPO
A079 A Study on the Influence of Privacy Concerns on Users’ Purchase Intention in E-commerce Environment
A080 The Impact of Gamers’ Emotional Consumption Experiences on Game Loyalty
A081 A Study of the Influence of Contextual Marketing Characteristics of Outdoor Advertising on Consumer Purchase Intention: A Case of PlanB Media
A082 Analysis on the Competitive Strategy Management of iFLYTEK in Nanning
A083 Research on the Profitability of Hainan Airlines Based on DuPont Analysis Theory
A094 A Case Study of the Impact of Learning Space Design on Student Collaborative Performance at Mingde Polytechnic Institute Based on Environmental Psychology Theory
Virtual Room 2 (August 7, 2025)
A096 The Influencing Factors of Taobao Employees’ Job Satisfaction Based on the Two-Factor Theory
A100 A Case Study of the Impact of Budgetary Control Practices on Financial Performance of Huarui Medical Group
A101 A Study of the Influencing Factors of Users’ Willingness to Pay on Online Education Platforms
A103 Zhengxin Chicken Steak SWOT Analysis Thai Market Fast Food Localization Strategy
A104 Exploring Strategies to Enhance Airbnb Market Competitiveness under the Background of Sharing Economy
A105 A Study on Pricing Deviations of iQIYI’s Virtual Products in Southeast Asia Based on Cognitive Pricing Theory
A107 The Influencing Factors of Educational Informatization and Digital Management in Private Universities in Chongqing, China
A108 Influencing Repurchase Behavior of Users in Agricultural Product E-Commerce Livestreaming: A Case Study of Easy Buy
A109 Factors Influencing Non-Performing Loans in Regional Banks: A Case Study of Dongying Bank
A110 A Study On The Innovative Management Mode Of International Standard Dance Major In Universities In Yunnan Province – Take Yunnan University of Business Management An Example
A112 Thoughts on Education Management of Dance Major Students in Higher Vocational Colleges
A114 The Influential Factors on Employee Performance in Kindergartens in Weifang, China
A115 Marketing Strategy of Mi Car
A116 Influential Factors on Improving Teachers’ Job Performance in Art Colleges in Hunan Province
A117 Research on the Factors Affecting the Operational Performance of Academic Credit Banks and Strategies for Improvement: QCA Based on TOE Framework
A124 A Study of NIO Automobile’s Global Supply Chain Management Strategy
A126 The Key Factors Influencing Consumers’ Choices of Coffee in the Chinese Market: A Case Study of Lucky Cup
A127 The Drawbacks of Over-Marketing by Cosmetic Companies in China
A128 Conceptual framework and Current Status of Teacher’s Research Competence in local universities in Henan Province of China
A129 Research on the Influence of LeadershipStyle on Principal Digital Leadership in theDigital Transformation Era
A130 Research on the Impact of Professional Identity and Psychological Capital on Teachers’ Work Engagement
A131 Research on the Impact of Professional Identity and Psychological Capital on Teachers’ Work Engagement
A132 The Influencing Factors of Employment Management for Students in Private Colleges Under the New Employment Forms
A133 The Influencing Factors of Teaching Quality in Private Colleges and Universities in Shanghai
Venue : United Nations Conference Centre (United Nations, Bangkok, Thailand)
Paper Submission Deadline: 30 June 2025
Audience Registration: 15 July 2025
Notification of Paper Acceptance: 15 July 2025
Pre-conference: 5 August 2025 (13.20-16.00)
UN/ESCAP & Sustainability Outlook
(Limited Seats: 90 participants)
CONFERENCE DATE : 6-7 AUGUST 2025
International Paper presenter | REGISTRATION FEE |
---|---|
Students, academics, researchers and educators | 5,900 THB |
Non-presenter & attendees | 3,900 THB |
ผู้นำเสนอบทความ | ล่วงหน้า |
---|---|
นักศึกษา อาจารย์ นักวิจัย และนักการศึกษา | 5,900 บาท |
ผู้เข้าร่วมฟังทั่วไปที่ไม่ได้นำเสนอ | 3,900 บาท |
Payment can be sent to Bangkok Bank
Account Name: Siam University
Account Number: 005-812028-8
Bank Name: Bangkok Bank
Swift Code: BKKBTHBK
Bank Address: 172 Petchkasem Road Phasi Chareon Bangkok, Thailand 10160
Sub-Theme: Local and International Linkages of Sustainability
The Graduate School of Business, Siam University, Thailand
38 Petkasem Roadd., Phasicharoen Bangkok, 10160 Thailand
- Phone: +66(0)24570068 ext.5336
- Mobile phone: +66 644929441 (Mr. Worapoom Saengkaew)
- Facebook: mbasiamuniversity
- E-mail: niac2025@siam.edu
Proceedings 17
Conference Agendas
คำสืบค้น: มหาวิทยาลัย มหาวิทยาลัยสยาม ม.สยาม มสยาม กรุงเทพ การประชุมวิชาการระดับชาติและนานาชาติ การประชุมทางวิชาการ คือ การประชุมวิชาการ งานประชุมวิชาการ 2023 วิทยาศาสตร์ การประชุมวิชาการมีความสำคัญอย่างไร งานประชุมวิชาการ 2023 วิศวกรรม การประชุมวิชาการระดับนานาชาติ 2023 ขั้นตอนการประชุมทางวิชาการ ประชุมวิชาการ 2566 กรุงเทพ การประชุมวิชาการระดับชาติและนานาชาติ มหาวิทยาลัย